Working towards a UK where no child or family goes hungry

We believe that every child should grow up nourished, strong and full of possibility. No parent should have to skip a meal so their child can eat. But today in the UK, 1 in 7 families are going hungry and over 2 million children don’t have enough food to grow, learn and thrive. And the consequences are long-term — affecting their health, development and future opportunities.

That’s why, together with Comic Relief, we’re working towards a UK where every family has access to good food, so no child goes hungry. Building on decades of partnership, we’ve launched a bold new ambition to raise £30 million for Comic Relief by 2030, doubling our impact to help us to reach a total of 120 million meals donated to children and families across the UK since 2022*.

The money raised through our partnership will be donated to organisations up and down the UK who are helping children and families access good food through food clubs, after-school dinners, meals during the school holidays, and more.

Together with Comic Relief, we’ve launched Let’s Put Hunger to Bed - a campaign focused on surfacing the challenge that so many millions of families are facing, and how we must come together to change this.

At the heart of Let’s Put Hunger to Bed is a powerful film, featuring a poem written by screenwriter and director Richard Curtis and voiced by Comic Relief supporter Jodie Whittaker. Inspired by the lived experiences of families across the UK and told from the perspective of a child, the poem references the familiar bedtime routine to surface the reality facing millions, where meals are skipped or scarce.